Digital Marketing Classes Training Institute In Charkop Kandivali West, Mira Road Mumbai

Digital Marketing Classes

Duration : 6 Month

Course Syllabus (Digital Maketing Classes)

Concept of Digital Marketing

  • Marketing Functions
  • Digital Marketing Channels
  • Marketing Funnels
  • 7 & 4 Ps of Marketing
  • Traditional Vs Digital Marketing
  • Strategic Flow for Digital Marketing
  • Digital Marketing Strategy
  • Inbound Marketing
  • Introduction Inbound Marketing
  • Why inbound marketing
  • Inbound vs. Outbound Marketing
  • How to Do Inbound Marketing

Search Engine Optimization (SEO)

  • Introduction SEO
  • Paid Vs Organic
  • Research
  • Keywords Analysis & Planning
  • Types of Keywords
  • Google Algorithms for SEO
  • On Page & Off Page Optimization
  • SEO Metrics
  • SEO Reports

On Page & Off Pag SEO

  • Website Architecture
  • Website Designing (Basics)
  • Seo Friendly website techniques
  • Keword Research and Analysis
  • Title Tags
  • Meta Tags
  • Content Research/Optimizing Seo Content (Content Writing Technique Concept)
  • Creating Robots File
  • Canonical/404 Implementation
  • 301 Redirect URL Implementation
  • Sitemap Creation (xml/html)
  •  URL renaming /re-writing (Broken link suggestion)
  • Google Webmaster tools Implementation
  • Google Analytic Code implementation (to track site)
  • Google Map Implementation
  • Alt Tag Implementation
  • H1-H6 Tag Implementation
  • Alt Tag Uses
  • Anchor Text
  • Fevicon Generate  

Off Page Seo

  • Submission to search engines (Google/Yahoo/Bing/ Ask et.)
  • Website Indexing
  • Directory Submission
  • Social Bookmarking
  • Blog Submission
  • Forums
  • Article Submission
  • Press Releases
  • Free Classifieds
  • Local Marketing
  • Google Local Business Submission
  • URL Shortning Tools
  • Link Building
  • Black Hat SEO/ White Hat SEO / Grey Hat SEO

Social Media Optimization

SMO : Social Media Optimization 

  • Introduction to Social Media
  • Advantages Over Online Marketing
  • Social Media Strategy

SMO : Facebook

  • Latest Trends
  • Difference beween Profiles, Places,  Group & Pages
  • Social Media Communication Strategy
  • Open Graph
  • Frictionless Sharing
  • Facebook Connect (Like, Share, Comment)
  • Facebook Pages (Creating, Managing, Retention)
  • Pages (Do’s & Dont’s)
  • Facebook Aps
  • Measuring and Monitoring
  • Sponsored Stories
  • Facebook Places and Ceck-ins
  • Facebook Credits
  • Facebook and Commerece 
  • Advantages and Chanllenges

Digital Marketing Classes | Facebok Page

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SMO : Linked in

  • Introduction to LinkedIn
  • Creating the right Profile & Settings
  • Increasing reach and visibility
  • LinkedIn Groups
  • Answers, events, messaging & testimonials
  • Company Pages

SMO : Twitter

  • Introduction to Microblogging & Twitter
  • Twitter Demograpphics
  • Use for Reputation, Promotion, Sales, Conversing, Listining, Reasearch
  • Business Examples : E-Commerce, Support (Listening & Supporting), PR, Image
  • Who to Follow
  • Tweeting (Respoding to others, RT, HashTags, Direct Messages)
  • Tracking Code
  • Ghost writers and the importance of Disclosure
  • Twitiquette
  • Advertising – Tweet for pay
  • Twitter Lists
  • Twitter Account Promotion
  • Searching Tweets and Users
  • Measuring Influence
  • Tools 

SMO : YouTube

  • Online Video – Content is King
  • Viral Films and Brand
  • Defining your goals, metrcis and budgets
  • Social Sharing, Comments and Reviews
  • Getting and Audience
  • Creating and Managing an Account
  • Using Ads inside Videos
  • Promoting Youtube Videos

Blogging (Bonus)

  • Introduction to Blogs
  • How Blogs works
  • Blogs Creation
  • Blogs Submission
  • Blogs Weekly Position
  • Blogs Commenting

SEM : Search Engine Marketing

  • Google Adword
  • Google Adsense
  • Facebook Ads
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The Essential Guide to Digital Marketing Classes

Digital Marketing Classes
In the fast-paced world of the internet, digital marketing has become the heartbeat of business strategy. This evolution has led to a soaring demand for skilled professionals in the field. Consequently, digital marketing classes have emerged as a cornerstone for those looking to thrive in this digital era. CEIT Computer Education, located in Kandivali West, Charkop, and near Mira Road Station, stands out as a renowned institute, celebrated for its innovative teaching methods and comprehensive syllabus. Understanding Digital Marketing Digital marketing encompasses a broad range of marketing activities carried out online. It includes strategies like search engine optimization (SEO), content marketing, social media marketing, email marketing, and more. The goal is simple: to reach customers where they spend a considerable amount of their time, which is online. In essence, digital marketing classes aim to equip students with the skills needed to navigate the digital landscape effectively. The Importance of Digital Marketing in Today’s World The digital age has transformed how businesses interact with their customers. Traditional marketing channels, although still relevant, cannot suffice on their own. Digital marketing allows businesses to reach a broader audience, engage with customers in real-time, and gain insights through data analytics. This shift underscores the importance of digital marketing classes, as they prepare individuals to lead in a digitally-driven marketplace. Benefits of Digital Marketing Digital marketing offers a plethora of benefits. It’s cost-effective, providing smaller businesses a fighting chance against larger competitors. It’s measurable, allowing marketers to track the success of their campaigns and adjust strategies accordingly. Furthermore, digital marketing enables personalized communication, enhancing customer engagement and loyalty. These advantages highlight the value of enrolling in digital marketing classes to gain a competitive edge. Who Should Learn Digital Marketing? Digital marketing is not just for marketing professionals. Entrepreneurs, business owners, students, and anyone looking to enhance their career prospects can benefit from digital marketing classes. In today’s digital-first world, understanding online marketing strategies is crucial across various professions. Whether you’re looking to start your own business, boost an existing one, or carve out a career in marketing, digital marketing classes are your gateway to success. Why Learn Digital Marketing? The digital landscape is ever-evolving, with new platforms and technologies emerging regularly. Staying updated with these changes is vital, and digital marketing classes provide the knowledge and skills necessary to navigate this dynamic field. Moreover, the demand for digital marketing professionals continues to rise, offering excellent career opportunities and growth potential. Learning digital marketing can significantly enhance your employability and open doors to various roles within the industry. CEIT Computer Education: A Leader in Digital Marketing Education CEIT Computer Education is a name synonymous with excellence in digital marketing education. Located conveniently in Kandivali West, Charkop, and near Mira Road Station, CEIT offers a curriculum that’s both comprehensive and cutting-edge. The institute’s teaching methods are designed to cater to the needs of every student, ensuring a thorough understanding of digital marketing concepts. From SEO strategies to social media marketing, email campaigns, and beyond, CEIT covers all facets of digital marketing, preparing students for the challenges and opportunities of the digital world. The syllabus at CEIT Computer Education is meticulously crafted, keeping in mind the latest trends and technologies in digital marketing. Students are taught using practical, hands-on approaches, enabling them to apply what they’ve learned in real-world scenarios. The institute’s focus on practical skills, combined with theoretical knowledge, makes its digital marketing classes highly effective and relevant. In conclusion, the rise of digital marketing has created a robust demand for skilled professionals capable of navigating the digital landscape. Digital marketing classes offer the knowledge and skills necessary to succeed in this field. Whether you’re a budding entrepreneur, a business owner looking to expand online, or someone aiming to build a career in digital marketing, classes at renowned institutes like CEIT Computer Education can provide a solid foundation. With its exceptional teaching methods and comprehensive syllabus, CEIT stands out as a leading institute for those looking to make their mark in the world of digital marketing.
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